AFIRM: The Association of Fitness Industry Retailers and Manufacturers
Association of Fitness Industry
Retailers and Manufacturers
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Access to free AFIRM/SGMA research is a quick, 4-step process:

  1. Contact AFIRM’s Jonathan Michaels by phone (301-495-6321 x420) OR email (jmichaels@afirmfitness.org)
  2. Receive your user ID and password from Jonathan
  3. Click on the desired report
  4. Follow the prompts to log in to receive special AFIRM member pricing!

Research

Welcome!  Access to Primary Research is a free benefit to AFIRM members. To access any of these reports you will need a user ID and password.  Please follow the instructions in the box to the right.

Primary Research
(Free to AFIRM Members)

2011 TRACKING THE FITNESS MOVEMENT REPORT-- NEW RELEASE

2011 Sports, Fitness, & Recreational Activities Topline Participation Report
2010 Sports Participation in America Report

2011 State of the Industry Report

2011 Manufacturer Sales by Category Report

 

2011 Fitness Activity Reports
(Available to AFIRM Members at discounted rate)

Abdominal Machines Participation Report
Aerobics (High Impact) Participation Report

Aerobics (Low Impact) Participation Report

Aerobics/Step Participation Report

Aquatic Exercise Participation Report

Calisthenics Participation Report

Cardio Kick Boxing Participation Report

Climbing (Sport/Indoor/Boulder) Report

Climbing (Traditional/Ice/Mountaineering) Report

Elliptical Motion Trainers Participation Report

FreeWeights (Barbells) Participation Report

FreeWeights (Dumbbells) Participation Report

FreeWeights (Handweights) Participation Report

Home Gym Exercise Participation Report

Other Exercise to Music Report

Pilates Training Participation Report

Rowing Machine Participation Report

Running/Jogging Participation Report

Stair Climbing Machine Participation Report

Stationary Cycling (Recumbent) Participation Report

Stationary Cycling (Upright) Participation Report

Stationary Group Cycling Participation Report

Stretching Participation Report

Treadmill Participation Report

Walking (Fitness) Participation Report

Weight/Resistant Machines Participation Report

Yoga Participation Report